Our new SPF formulas can take the heat. Choose from Ultimate Sun Protector SPF 50+ Lotion or Cream with our innovative #SynchroShieldTechnology, which builds on our popular WetForce technology with the addition of HeatForce. Together, they create a groundbreaking, protective veil that grows stronger when exposed to water and heat. Peak protection. Peak performance. #ShiseidoTechnology #ShiseidoSuncare
Alo Japan.