Gangwon Tourism Foundation Targets Japanese Cruise Industry Leaders... All-Out Effort to Attract Port Calls in Tokyo

Targeting Key Decision-Makers from New and Major Japanese Cruise Lines and Travel Agencies

Highlighting the Unique Appeal of Sokcho

The Gangwon Tourism Foundation (hereinafter the Foundation) announced that, together with Sokcho City, it participated in the “Tokyo Cruise Port Sales” event, which was hosted by the Ministry of Oceans and Fisheries in Tokyo, Japan, on May 27, 2026, and actively promoted the attraction of cruise ships to Sokcho Port.

The Gangwon Tourism Foundation (hereinafter referred to as the Foundation), together with Sokcho City, participated in the “Tokyo Cruise Port Sales” hosted by the Ministry of Oceans and Fisheries on the 27th in Tokyo, Japan, actively promoting the attraction of cruise ships to Sokcho Port. Provided by Gangwon Tourism Foundation

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This event brought together more than 100 key decision-makers, including representatives from local governments and port authorities of major cruise ports in Korea, as well as global cruise lines such as Oriental Land Cruise, MSC, and Usan Cruise, and major Japanese travel agencies like Meitetsu, to discuss expanding cruise port calls between Korea and Japan.

During the consultation session held on the first day of the event, the Foundation conducted multifaceted promotional activities targeting the attraction of cruises departing from Japan to Sokcho Port. In particular, the Foundation highlighted the port’s reliable infrastructure and actively promoted the diverse tourism resources of clean Gangwon, such as Seoraksan National Park, which cruise passengers can reach in a short time after arrival, along with Sokcho’s unique tourism products.

Furthermore, the Foundation began coordinating specific schedules to invite key decision-makers from major Japanese cruise lines and travel agencies—contacts established through this port sales event—to a familiarization tour (fam tour) of Gangwon in the second half of this year. Given that many previous fam tours have resulted in successful cruise port calls, the Foundation aims to produce tangible outcomes for attracting cruise ships to Sokcho Port through these invitations.

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Choi Sunghyun, CEO of the Gangwon Tourism Foundation, stated, “This Tokyo Port Sales event served as an opportunity to once again highlight Sokcho Port’s outstanding infrastructure and attractive tourism resources to key decision-makers in Japan’s cruise industry,” adding, “We will continue our efforts through ongoing networking and tailored marketing activities to ensure that Japanese homeport cruises regularly call at Sokcho Port.”

This content was produced with the assistance of AI translation services.