You’re probably shopping for beauty wrong in Japan 🤔 #japanbeauty #jbeauty #japantraveltips

If you’re buying beauty products in Japan, you’re probably shopping in the wrong place. [music] Most tourists end up in the loud, busy stores everyone talks about online, like Doniote. They’re [music] fun, chaotic, and great for souvenirs. But for everyday cosmetics and personal care, locals shop somewhere much more boring. They go to drugstores. This is where you’ll find the real best sellers, [music] the products people actually repurchase, not just impulse buys at midnight. These stores sell everything from makeup, [music] skin care, and hair care to supplements and daily essentials. Prices are often better than Donkey. Most stores are tax-free [music] and they’re calmer, better organized, and way less overwhelming. This is also where you’ll find one of Japan’s [music] smartest beauty ideas.

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