Japan is a fascinating country of economic and business prowess, rich culture, technical wizardry, spatial conundrums and contradictions. Japan held onto the title of the world’s second largest economy for more than 40 years from 1968 to 2010. Tokyo, Japan’s capital city, is the world’s largest metropolitan area, with a population of 32.5 million people. Despite having an area slightly bigger than Germany and smaller than California, Japan is the world’s tenth largest country by population, with 127.3 million people.
Japan is truly timeless, a place where ancient traditions fuse with modern life, as if it were the most natural thing in the world.
Tourism in Japan is a major industry and contributor to the Japanese economy.
As of 2019, Japan attracted 31.88 million international tourists.[1] Japan has 21 World Heritage Sites, including Himeji Castle, Historic Monuments of Ancient Kyoto and Nara. Popular foreigner attractions include Tokyo and Hiroshima, Mount Fuji, ski resorts such as Niseko in Hokkaido, Okinawa, riding the Shinkansen and taking advantage of Japan’s hotel and hotspring network.
The 2017 Travel and Tourism Competitiveness Report ranked Japan 4th out of 141 countries overall, which was the highest in Asia. Japan gained relatively high scores in almost all of the featured aspects, such as health and hygiene, safety and security, cultural resources and business travel.[2]
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