Lucky Pierrot is a hamburger shop chain developed in the southern Hokkaido area centered on Hakodate City, Hokkaido, where the Lucky Pierrot Group Co., Ltd. is headquartered.
Nickname is “Lucky”.Founded in June 1987 (Showa 62).
In the southern Hokkaido region, it is positioned as one of the famous chain stores along with the Hasegawa store. Although it is a hamburger chain, it claims that it is not fast food because it uses a method of fried or baked after receiving an order without making it. The name of the store is based on the image of the circus that Ichiro Wang, the founder, saw when he was a boy. Therefore, I added “lucky”.
We are promoting local production for local consumption using the term “local production for local food”. The meat and rice are from Hokkaido, and the vegetables are cultivated near Hakodate, where the store is located.
The number of stores listed in the 2013 occupational telephone directory “Town Pages Hakodate City / Watashima / Hiyama Regional Edition” is the total of four major domestic companies such as McDonald’s and Mos Burger. It exceeds the number of stores and is the largest hamburger chain in the southern Hokkaido area.
Through such developments that are closely related to the local community, we aim to become the “hometown taste” of the people of the southern Hokkaido area centered on Hakodate.
Among the main hamburgers, the “Chinese chicken burger”, which was developed as a Chinese-style burger to differentiate it from major chains, is the most popular burger with fried chicken, lettuce, mayonnaise, etc. .. In addition, it has a highly original menu such as vinegared pork and hamburger sandwiched with shrimp chili, and is known for its large volume.
In addition, the founder Ichiro Wang himself read the customer’s questionnaire and said, “It’s not memorable just because it’s delicious. If you don’t trust your customers by giving them surprise and excitement, it won’t spread by word of mouth.” I’m trying to incorporate an idea.
#北海道
#函館
#ラッキーピエロ