Hyundai Home Shopping is strengthening its unique package tour, “Theme Tour.” As the preference for ..

Hyundai Home Shopping Strengthens ‘Theme Tour’ for Unique Travel Products
‘Tokyo Fuji Mountain & Art Travel’ to be aired on the 15th

사진 확대 Hyundai Home Shopping’s ‘Tokyo Fuji Mountain & Art Travel’ broadcast guide image. Hyundai Home Shopping

Hyundai Home Shopping is strengthening its unique package tour, “Theme Tour.” As the preference for purpose-based travel to experience personal tastes and interests in depth is increasing rather than simple tourism-oriented package tours, the plan is to expand the planning and organization of themed tour travel products.

Hyundai Home Shopping announced on the 12th that it will broadcast the theme tour “Tokyo Fuji Mountain & Art Travel” at 6:25 p.m. on the 15th, where you can enjoy Japan’s nature and art together.

The product consists of a tour of Japan’s representative attractions, Mount Fuji, and art spaces near Tokyo. In addition to the Mt. Fuji tour course, it features relatively little-known attractions in Korea.

In particular, you will visit the “Shizuoka Fuji Mountain World Heritage Center” observation deck, which overlooks the deepest Motos Lake and Mount Fuji among the five major lakes of Mount Fuji. In the suburbs of Tokyo, it is Japan’s first outdoor art museum, where you can take a walk outdoors and experience Japan’s modern art culture by exploring the Hakone Sculpture Forest Art Museum, which is also famous for its Picasso collection.

In the case of accommodation, you can enjoy a differentiated gourmet experience, such as Kaiseki cuisine using local ingredients, and a full-time natural hot spring hotel stay. The price of the product starts at 1,399,000 won. During the broadcast, reservation customers will also be provided with special benefits such as a drink voucher (1 glass) that can be used at the local attraction “Fuji Oishi Hana Terrace” cafe, which is famous for the view of Mt. Fuji.

Prior to this, Hyundai Home Shopping introduced a theme tour of “Naoshima Art Travel” in November last year. It is a product where you can enjoy various artworks abroad, attracting more than four times more reservation customers than expected. It also plans to host an encore broadcast on the 28th in response to customers.

Hyundai Home Shopping also launched a “Silk Road Civilization Travel” theme tour last month, giving online and offline lectures on the Silk Road civilization of Choi Tae-sung, a popular history instructor, only for reserved customers. Before going on a trip, the opportunity to learn the history of the travel destination further enriched the local travel experience and received customer response.

In addition, Hyundai Home Shopping plans to expand its own brand (PB) products in the travel sector. Recently, it has joined hands with a cruise management agency to launch a cruise-only travel PB called “The Travel H.” Through The Travel H, we plan to diversify our travel contents by planning cruise travel products and adding new ports of call.

An official from Hyundai Home Shopping said, “We are continuing to expand our theme tour lineup that can target customers’ detailed tastes beyond just sightseeing,” adding, “We will continue to propose differentiated travel experiences by planning original contents.”