The Macao Government Tourism Office (MGTO) invited a group of travel agents from Tokyo and Osaka for a familiarisation visit from October 29 to November 1, 2025 to provide an update on Macau’s tourism + offerings and to conduct business meetings with local travel operators.
The initiative is part of efforts to attract visitors from different market segments in Japan.
Travel agents from Tokyo and Osaka explore Macau’s heritage, attractions and hospitality to develop new tourism products for Japanese visitors
Organised by MGTO through the Japan Association of Travel Agents, the group included nearly 30 representatives from Japanese travel agencies and Air Macau’s representatives in Japan. MGTO director Maria Helena de Senna Fernandes, deputy director Cheng Wai Tong, and other guests welcomed the group at a lunch featuring Macanese food held on October 30, 2025 at Taipa Houses.
With Macau and Japan currently connected by daily direct flights to Tokyo and Osaka, MGTO once again invited a familiarisation group of travel agents from the two cities, following a similar initiative last year. A key part of the visit was the Macau-Japan (Tokyo and Osaka) Travel Mart, held on October 31 2025 at the Grand Lisboa Palace Resort Macau.
The business exchange session brought the Japanese delegation together with representatives from more than 40 Macau travel agencies, hotels, integrated resorts, MICE venues, and air and sea transport companies. Both sides discussed partnership opportunities to cater to Japanese travellers of various profiles.
During their stay, the group experienced both traditional and modern attractions in Macau to help inspire the design of new tourism products for Japanese visitors, including female travellers and school excursion groups. The itinerary included walking tours around the Historic Centre of Macao, Taipa and Coloane villages, site inspections of hotels and integrated resorts, entertainment shows, an open-top bus night tour, and local food experiences. The group also learned about tourism developments in the NAPE and ZAPE areas and joined a workshop to create Macau-themed souvenirs.
Japan remains one of Macau’s top 10 visitor source markets, and MGTO continues to pursue initiatives to strengthen ties. In September, MGTO led a Macau delegation to the Tourism Expo Japan 2025, where it launched the travel guide Journey to Experience Macao: Family Fun in Macao, created for the Japanese market.
In April, a tourism promotion was staged in Tokyo featuring anime elements to connect with younger Japanese travellers, along with other activities aimed at encouraging more visitors and expanding the international market.
AloJapan.com