Japan’s anime industry reached an all-time high in 2024, climbing to JPY3.84 trillion ($25.25 billion) in total market value, according to data presented by the Association of Japanese Animations (Aja) at Tiffcom, the market arm of the Tokyo International Film Festival.
The session, which also featured presentations by “Godzilla” studio Toho Global on its international strategy, the “Gundam” franchise, and Annecy-winning feature “ChaO” — which is also screening at the Tokyo festival — underscored how anime continues to drive Japan’s expanding global content economy.
Overseas revenues surged 26% year-on-year to JPY2.17 trillion ($14.27 billion), while local earnings rose 2.8% to JPY1.67 trillion ($10.98 billion). This marks the second-highest annual growth rate on record after 2019’s 15.3% increase.
Aja chair Kazuko Ishikawa, who is also president of Nippon Animation, said anime has become a core pillar of Japan’s cultural and economic exports. She added that the association aims to further improve industry conditions so that creators and…
AloJapan.com