NEED TO KNOW
Naomi Osaka debuted her fourth Labubu doll at the US Open on Sept. 1 in the quarterfinals The four-time Grand Slam champ has been turning heads for coordinating the trendy little monster accessories into her tennis outfits for each match this year Osaka has the Labubus custom made, covering them in crystals and cleverly naming them after tennis icons
Naomi Osaka’s support comes in all shapes and sizes.
The four-time Grand Slam champion, 27, is one to make a fashion statement on the tennis court, but she’s smashing the style game specifically at this year’s US Open due to her highly talked-about accessories: Labubus.
Osaka’s not just attaching the fuzzy monster creatures on her duffle bags like the popular blind box toy with a mischievous grin typically reside — rather, she’s decking them out with bedazzled bling and giving them tennis-inspired names for each.
Oh! And they’re also holding tiny tennis rackets in their tiny, twinkling hands, as seen on each of the four Labubus the Japanese athlete has debuted on the court since her first match in the major tournament on Aug. 26.
Naomi Osaka debuts her first custom Labubu on Aug. 26 at the 2025 US Open.
Robert Prange/Getty
Osaka — and her custom, crystal-encrusted critter — turned heads once again for her match against Coco Gauff when she rocked a sparkly silver and white Labubu on Monday, Sept. 1.
The creature (rabbit-like ears and all) dangled from her courtside duffle bag by Nike, a complementary accompaniment to her all-purple ensemble. Her coordinating set with a purple bubble skirt featured a bedazzled waistband and jacket that matched the dazzling doll.
As for her additional accessories, the fashion-forward athlete sported crystal-encrusted headphones off the court and a similar sparkling visor during her match. She completed her look with purple sneakers and Nike sweatbands on her wrists.
Osaka defeated Gauff 3-6, 2-6 in the fourth round in Flushing Meadows, N.Y., a milestone that marked her first Grand Slam quarterfinal since 2021 and her first major tournament quarterfinal appearance since becoming a mother to her 2-year-old daughter, Shai.
Naomi Osaka’s custom Labubus unveiled at the 2025 US Open so far.
Robert Prange/Getty; Maddie Meyer/Getty; Sarah Stier/Getty
The white, crystal-covered Labubu debuted on Sept. 1 was named “Althea Glitterson,” a moniker inspired by the American tennis player and golfer Althea Gibson. It was customized by the New York City artist and designer Kerin Rose Gold, a rep for Osaka told Business Insider.
The marvelous monster was the fourth to hang with Osaka at the US Open this year, first bringing the Labubu craze to the court on Aug. 26 when she faced off against Greet Minnen at New York City’s Louis Armstrong Stadium.
For her outfit, she wore an elaborate crystal-covered ensemble that sparkled under the stadium lights in an embellished red Nike jacket over a matching Nike tennis dress with similar embellishments and a bubble skirt.
As she walked onto the court, the athlete rocked sparkly 3D roses in her hair, shedding all but one when it was time to play. Her sneakers, Nike’s GP Challenge I “Naomi Osaka,” coordinated with the color theme.
She topped off the look with her custom bedazzled Labubu that she named after legendary tennis player Billie Jean King.
“She’s named Billie Jean Bling,” Osaka shared with reporters after her win against Minnen, per CNN. “Not Billie Jean King. Billie Jean Bling.”
Naomi Osaka’s custom Labubu doll at the US Open on Aug. 28, 2025.
Sarah Stier/Getty
On Aug. 28, Osaka introduced her second Labubu to the crowed when she played Hailey Baptiste of the United States. She shared his name was “Arthur Flash,” like the three-time Grand Slam legend Arthur Ashe.
For Osaka’s third Labubu, she unveiled “LaBillieBoo.”
“Modelled after the real Billie Jean King because I had a Billie Jean Bling. So this is ‘LaBillieBoo,'” she explained to the press of her tiny doll, which wore a bedazzled version of the tennis legend’s signature red glasses.
Osaka will go on to play Karolína Muchová in the quarterfinals on Wednesday, Sept. 3.
AloJapan.com