Tokyo Tourism has announced the launched of a new destination training module today on the CATO Touring Academy, designed to help travel professionals enhance their knowledge of Tokyo and better serve their clients.
According to the Japan National Tourism Organization (JNTO) statistics*, a record 1.02 million Australians visited Japan between July 2024 and June 2025, the first time the one-million milestone has been surpassed, representing a remarkable 128 per cent year-on-year increase. Tokyo remains the leading destination for Australian travellers, with 2024 calendar year statistics showing 90.9 per cent visiting the capital.
“With more Australians than ever choosing Japan, and Tokyo being the major gateway must-visit destination, it is vital that travel agents are equipped with the right knowledge to meet client expectations” said Yukiko Arita, Tokyo Tourism Account Manager.
The new destination training module is quick and easy to complete, just 17 minutes long.
Subjects covered
Tokyo’s major areas – must-see attractions and key neighbourhoods
Latest updates – including two exciting new openings to highlight to clients
Useful tools – resources to deepen Tokyo product knowledge and client engagement
The module is ideal for travel agents who are new to selling Tokyo or those seeking to refresh their expertise. By completing the course, agents will gain practical insights and confidence to better sell Tokyo with confidence.
For those currently not signed up for the CATO Touring Academy or for those who are due for their annual renewal, use discount code: TOKYO25 to access a 25 per cent discount. Valid for the first year or for the refresher course.
Go to: www.cato.travel/touring-academy
AloJapan.com