From shopping and dining to culture, a country like Japan has everything to attract tourists from around the world. These reasons, among many others, have successfully attracted tourists from Australia as well. Statistics prove that Australians have a special liking for Japan, as a record number of tourists flocked to the East Asian country. In 2024, a total of 920,000 Australians visited Japan, and the number is expected to reach one million by the end of 2025.

The Japan National Tourism Organisation said that 78,900 Australians visited Japan during May 2025 alone, according to Sky News Australia. This is an increase of 18.7 percent from the same month in 2024.

Japan’s cherry blossom season is a tourist attraction, but Aussies are exploring many other things about the country. Known as the Land Of The Rising Sun, Japan is a big mix of cosmopolitan cities and calm villages, keeping the traditions and the natural beauty alive.
From festivals and cultural experiences to powdery snow and astonishing scenery and cuisines, Japan has it all to attract tourists. Tall skyscrapers in Japan’s capital city, Tokyo, stand right next to peaceful old temples, quiet museums, and calm parks.What makes Japan special for tourists
ET logoLive EventsHotels in several cities, including Tokyo, Kyoto, and Osaka, are available at pocket-friendly rates to suit the budget of tourists. According to Sky News Australia, a person can pay $850-plus a night for a room at the Mandarin Oriental or as little as $32 to $60 at one of the many low-budget capsule hotels. As far as food and shopping are concerned, Tokyo offers a seemingly unlimited choice.
The tourists in Japan get to experience a carnival atmosphere at night. All the food lovers have an option to try affordable street food like yakitori and ramen or more upscale restaurants offering anything from vegetarian to fish dishes, sushi, eel, tempura, soba, udon, takoyaki, okonomiyaki, and yakiniku, among others. What makes the country special is that each region has its own local specialities and culinary traditions.
According to Japan tourism chiefs, travellers from Australia are now exploring beyond the regular Tokyo, Osaka, and Kyoto route to discover other diverse prefectures. Japan Tourism Agency’s data suggests that Australian visitor arrivals to Ishikawa Prefecture increased 92.8 percent to 131,260 in the last 12 months. There were big jumps also in visits by Aussies to Gifu and Wakayama prefectures.

AloJapan.com