A top mochi ice cream brand is under new ownership.
Bubbies Ice Cream was acquired by the Japanese company Marubeni Corporation. The dessert brand, which is based in New York City, will continue its operations and manufacturing facilities out of Phoenix, Arizona, according to a statement.
“This acquisition will serve to fuel Bubbies’ next phase of growth, now strengthened by Marubeni’s global resources and expertise spanning international supply chains and strong trade relationships,” Bubbies Ice Cream wrote. “Marubeni has deep experience investing in and developing other high-quality food businesses similar to Bubbies, which will help the fast-growing frozen novelties brand reach more customers worldwide at scale.”
Bubbies was founded in 1985 as a scoop shop on the island of Oahu, Hawaii, and since then “has developed an authentic portfolio of super-premium mochi ice cream products and innovative flavors,” the statement reads.
The company has created over 20 flavors. More recently in 2025, the brand launched its “Mini Ice Cream Cookie Sandwiches.” The desserts are made with Madagascar vanilla and real fruit puree, ingredients that have been used since its founding to produce a “creamy, super-premium ice cream.”
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AloJapan.com