Journey to Niigata, Nagano, Toyama & Yamanashi – The Heart of Japan’s Nature and Tradition

looking for breathtaking views rich culture and unforgettable adventures welcome to Japan’s hidden gems Paneagada Neano Toyama and Yamanashi ski down worldclass slopes in Nano home of the 1998 Winter Olympics soak in relaxing hot springs surrounded by snowy peaks taste the freshest seafood and award-winning sake in Neada explore peaceful beaches and historic towns by the Sea of Japan in Toyama ride scenic trains through lush gorgees catch the sunrise over the Japan Alps and discover timeless crafts and in Yamanashi hike around Mount Fuji pick fresh grapes and sip on some of Japan’s best wines four prefixes four seasons countless memories discover the heart of Japan off the beaten path your next journey starts here enjoy Japan at www.sakuratv.com the World Athletics Championships is returning to Tokyo and it’s a new world record be there to watch history being made a new world record tickets on sale now every second sugoy the World Athletics Championships Tokyo 25

This Week’s Journey: Niigata, Nagano, Toyama & Yamanashi – The Heart of Japan’s Nature and Tradition
This week on Sakura TV, we invite you on a journey through four stunning prefectures in the heart of Japan—each offering its own unique blend of nature, tradition, and unforgettable flavours.

Niigata sits along the Sea of Japan, known as Japan’s rice capital. Its pristine waters and fertile land produce some of the finest sake and Koshihikari rice in the country. In coastal towns like Teradomari and Sado Island, enjoy the freshest sushi and explore rich maritime culture. Come winter, Niigata becomes a wonderland of deep powder snow, perfect for skiing and snowboarding.

Nagano is a mountain lover’s dream. Surrounded by the majestic Japanese Alps, it’s home to peaceful onsen towns, historic post towns like Tsumago and Magome, and the beloved Zenkoji Temple. Try Shinshu soba noodles and locally grown apples while visiting the Snow Monkeys bathing in hot springs or hiking through alpine trails.

Toyama, nestled between the mountains and sea, offers dramatic views and deep culture. The Tateyama Kurobe Alpine Route is a must-see with its towering snow walls in spring. Seafood lovers will enjoy the catch from Toyama Bay—especially the seasonal firefly squid and yellowtail sashimi. Traditional townscapes and crafts, like Toyama glasswork, make the visit even richer.

Yamanashi, at the base of Mt. Fuji, is a land of lakes, hot springs, and sweet fruits. It’s Japan’s top grape and peach growing region, and the birthplace of Japanese wine. Take in the views around Lake Kawaguchi, explore the historic Erin-ji Temple, and taste Hōtō—Yamanashi’s hearty noodle stew—perfect after a day outdoors.

Each of these regions brings a different shade of Japan’s spirit—from snowy mountains and sacred temples to warm local hospitality and mouthwatering dishes.

Join us on Sakura TV as we explore the beauty, taste, and soul of Niigata, Nagano, Toyama, and Yamanashi—an unforgettable experience in the heart of Japan.

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